Looking to GO Live on TikTok?
Creating a TikTok Live schedule can be a great way to engage with your audience while showcasing your expertise, promoting your brand, and selling your product.
A sample TikTok Live Shopping schedule typically includes the following elements:
Date and Time:
Specify the date and time when the live shopping event will take place. This helps followers know when to tune in.
Introduction (5-10 minutes):
Begin the live shopping session with a brief introduction. Greet your audience, introduce yourself, and provide an overview of what to expect during the live session.
Product Showcase (15-30 minutes):
Highlight and showcase the products you are promoting. Discuss their features, benefits, and any special promotions or discounts available during the live session. Interact with viewers by responding to comments and questions.
Q&A Session (10-15 minutes):
Allocate time for a Q&A session where viewers can ask questions about the products, your brand, or any other relevant topics. Engage with your audience to create a more interactive experience.
Live Demonstration (10-15 minutes):
If applicable, provide live demonstrations of the products. This could include showing how to use the products or showcasing them in different scenarios.
Limited-Time Offers and Promotions (5-10 minutes):
Create a sense of urgency by announcing limited-time offers, discounts, or exclusive promotions available only during the live shopping event. Encourage viewers to make purchases during this time frame.
Audience Interaction (10-15 minutes):
Throughout the session, continue to interact with your audience. Respond to comments, give shoutouts to viewers, and encourage them to share the livestream with their friends.
Closing Remarks (5-10 minutes):
Wrap up the live shopping session with closing remarks. Thank your audience for joining, remind them of any ongoing promotions, and invite them to follow your TikTok account for future updates and events.
Post-Event Engagement:
After the live shopping event, engage with your audience by responding to comments on the recorded video and encouraging users to share their feedback and experiences.
Keep in mind that TikTok features and formats may have evolved, and it's advisable to check the latest TikTok guidelines and features to ensure your live shopping experience aligns with the platform's current capabilities.
Additional Tips:
Interact with your audience: Respond to comments, ask for opinions, and engage with viewers' suggestions during the live sessions.
Promote upcoming lives: Use your TikTok feed, stories, and other social media platforms to promote your live sessions in advance.
Experiment and adapt: Pay attention to which topics and times generate the most engagement and adjust your schedule accordingly.
Remember, consistency and authenticity are key to TikTok. Tailor the schedule to align with your audience's preferences while staying true to your brand and expertise.
Our SHOP team at GO Ventures is always here to answer any questions you may have, don’t hesitate to connect with us.
